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“In day-to-day commerce, television is not so much interested in the business of communications as in the business of delivering audiences to advertisers. People are the merchandise, not the shows. The shows are merely the bait.”
 
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Tags: Advertisers | Audiences | Bait | Business | Commerce | Communications | Day-To-Day | Delivering | Interested | Merchandise | Merely | Much | Shows | Television
 
Author details
 
 
Nationality:   American
 
Date of Birth:   1945
 
Profession:   Businessman
 
 
 
 
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