“We were tremendously encouraged by the testing of Analyze That. Audiences loved it. They were telling us that they liked it as much as the original. We recorded the laughs in the theater.”
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Multiplicity was a movie that tested really well. People seeing the movie really liked it, but then the studio couldn't market it. We opened on a weekend with nine other films.
Harold Ramis 
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Whenever a critic mentions the salary of an actor, I'm thinking, He's not talking about the movie.
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As much as we'd like to believe that our work is great and that we're infallible, we're not. Hollywood movies are made for the audience. These are not small European art films we're making.
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My characters aren't losers. They're rebels. They win by their refusal to play by everyone else's rules.
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We are all several different people. There are different aspects of our nature that are competing.
Harold Ramis
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