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All Marshall McLuhan Quotes
Darkness is to space what silence is to sound, i.e., the interval.
Marshall McLuhan

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If the nineteenth century was the age of the editorial chair, ours is the century of the psychiatrist's couch.
Marshall McLuhan

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When producers want to know what the public wants, they graph it as curves. When they want to tell the public what to get, they say it in curves.
Marshall McLuhan

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We drive into the future using only our rearview mirror.
Marshall McLuhan

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Today the tyrant rules not by club or fist, but disguised as a market researcher, he shepherds his flocks in the ways of utility and comfort.
Marshall McLuhan

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One of the effects of living with electric information is that we live habitually in a state of information overload. There's always more than you can cope with.
Marshall McLuhan

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As technology advances, it reverses the characteristics of every situation again and again. The age of automation is going to be the age of 'do it yourself.'
Marshall McLuhan

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Ads are the cave art of the twentieth century.
Marshall McLuhan in
Art

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All media exist to invest our lives with artificial perceptions and arbitrary values.
Marshall McLuhan

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I think of art, at its most significant, as a DEW line, a Distant Early Warning system that can always be relied on to tell the old culture what is beginning to happen to it.
Marshall McLuhan

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We become what we behold. We shape our tools and then our tools shape us.
Marshall McLuhan

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Our Age of Anxiety is, in great part, the result of trying to do today's job with yesterday's tools and yesterday's concepts.
Marshall McLuhan

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Most of our assumptions have outlived their uselessness.
Marshall McLuhan

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